The Agentic Blueprint on Optimizely One
We design the marketing workflow first, configure Optimizely Agent Platform to run it, and train your team to own it.
thedigital.support is an Optimizely solution partner.
How the blueprint maps to Agent Platform
| Blueprint element | Agent Platform capability | What we add |
|---|---|---|
| Agent Roster | Simple assistants, specialized agents, workflow and autonomous agents; Agent Directory | A stage-by-stage decision: vendor agent, custom build, or orchestrated |
| Process Map and orchestration | Workflow agents with triggers (chat command, schedule, webhook, email), conditions, loops and code steps; Content Marketing Platform webhooks can trigger workflow agents | The map that decides where triggers, branches and loops belong before anything is built |
| Knowledge Layer | Organization and personal skills (brand voice, compliance rules, templates, reference files); Brand Packs as a single source of truth for brand identity | The content and ownership of that layer |
| Governance Gate | Quality tab (Output Evaluation, Execution Guardrails, Execution Advisor); evaluation agents inside workflows | Thresholds, mandatory checks, and the line between agent-led and human-controlled decisions |
| Governance Model | Agent Activity Logs: status, who triggered a run, approximate credits, evaluation score | A named human owner per agent and a review routine |
| KPI Tree | Per-run credits and evaluation scores in the logs | A day-one number and stage metrics, including cost per outcome |
| Training Track | Optimizely Academy learning path; admin, builder and user documentation | A role-based certification path and handoff |
Three kinds of agent
Simple assistants
Help a person at a single step, such as drafting a brief in Strategy and Briefing.
Specialized agents
Handle one focused job, such as brand and compliance checks at the Governance Gate.
Workflow and autonomous agents
Run multi-step work across stages, such as task routing and readiness checks in Publishing and Activation.
Ready to pick a pilot?
- 1 Choose a pilot
- 2 Run the diagnostic
- 3 Ship a quick win